After almost four years in business, my wife, Amy Gruber, is shutting down her business, Tiny Tykes Playcare. Today is its last day.
This post is in praise of Amy.
When we got had our first daughter in 2006, Amy was working for a school district 30 miles from home. It didn’t take long for her to determine she didn’t want someone else to raise her child while she went off to work. She finished out the school year, and then found other employment that allowed her to be mom in the day, and worker bee in the evening.
And so, when we had our second daughter in 2009, she got to thinking about how she could stay at home with her children, yet continue to make a living. She decided upon the idea of using her teaching background and created a preschool in our home. Her desire was to create an intimate, manageable setting for teaching young minds, while still being able to be mom.
She did it. With very little advertising, no media coverage (I tried, but I guess they weren’t interested), and mostly guerrilla marketing, she transformed our home into a school. She was able to achieve everything she set her mind to, and was blessed to have a steady stream of customers while educating young minds in the process.
Running a business is quite difficult. I’ve watched how much it’s consumed her time and her mental energy. From the (quite idiotic) regulations she had to keep up with, shopping for food for her kiddos each week, keeping up with a curriculum, training, and constant cleaning, she pulled it off fantastically — all while being mother and wife. I don’t know if many people knew just how good the hands were that their children were in. I realized I am biased, but I assure you: those kids were in excellent hands.
Perhaps most importantly, when our children look back at their lives, they will remember a mom who was there for them. This was the primary goal, and she achieved it.
But now we’ve turned a page in this chapter. We are expecting our third and final child in late August. She won’t be able to continue doing Tiny Tykes Playcare with a newborn to take care of. We’ve taken steps over the past few years to whittle down debt, raise some income, and build some savings. Our ability to learn to live within our means will allow her to just focus on being a new mother.
We certainly feel blessed.
And so, she’s reached the end of this chapter, and is starting a new one. Congrats to you, Amy. You have done excellent.